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Becoming Steve Jobs

Becoming Steve Jobs

Becoming Steve Jobs: The Evolution of a Reckless Upstart into a Visionary Leader by Brent Schlender and Rick Tetzeli (Crown Business, $30.00, 464 pages)

“You cannot connect the dots looking forward; you can only connect them looking backward.” Steve Jobs

Schlender and Tetzeli Connect the Dots

“This is the West, sir. When the legend becomes fact, print the legend.” These words from Maxwell Scott seemed to have come to life in Walter Isaacson’s earlier-released biography of Steve Jobs. Isaacson’s version of Jobs’ story relied on commonly stated “facts” about Jobs, which have become the stuff of legend. And these facts strongly emphasized the less desirable aspects of Jobs’ personality and aggressive leadership style.

This new bio by Brent Schendler and Rick Tetzeli presents a kinder, gentler account of the man who co-founded and led Apple Computer; it seeks to get past “The cliche that Steve Jobs was half genius, half a–hole.” And it largely succeeds by emphasizing that any shortcomings on Jobs’ part were due to his dedication to Apple Computer: “He put the needs of the company ahead of any (personal or) work relationship.” That dedication produced the most successful technology company in the world. (It may also have led Jobs to delay cancer surgery that might have spared his life. When he later had the surgery, he was given only a “50-50” chance of living for five years; he survived for seven post-surgery years.)

This excellent account allows one to get to know Jobs as a living, breathing human being – an imperfect, fully goal-oriented man full of “deep restlessness.” Becoming Steve Jobs is such an effective telling of Jobs’ life story that at the conclusion of the book the reader will grieve his death – the world’s loss, all over again.

Highly recommended.

Joseph Arellano

A review copy was provided by the publisher. Becoming Steve Jobs was released on March 24, 2015.

“In this deeply researched book, you’ll find the most truthful portrait of the real Steve Jobs.” Marc Andreessen

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Coming Up Next…

A review of American Icon: Alan Mulally and the Fight to Save Ford Motor Company by Bryce C. Hoffman.

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When the Music’s Over

A Colossal Failure of Common Sense: The Inside Story of the Collapse of Lehman Brothers by Lawrence G. McDonald with Patrick Robinson (Crown Business Reprint Edition; $16.00; 368 pages)

A Colossal Failure of Common Sense describes a CEO acting as if his firm was too big to fail…  One might be tempted to think that Lehman’s bankruptcy was too mild a punishment for the firm’s management.”   James Freeman, The Wall Street Journal 

The bankruptcy of Lehman Brothers is now 2 years behind us.   It was the largest bankruptcy in history and the first in a series of banking and financial institutional failures linked to the housing bust.   It marked a low point in the chronology of Wall Street.   Former Lehman vice president of trading, Lawrence McDonald, and a veteran professional writer, Patrick Robinson, have painstakingly detailed the intellect, honesty and caring at the heart of the Lehman trading groups that tried valiantly to warn upper management of the impending doom.

This one hundred and fifty-eight-year-old institution was leveled by a small clique of men at its very top who lacked the restraint and manners that were the key to traditional corporate culture at Lehman.   The arrogance, greed, weak egos and excesses (think of TV’s Dynasty) are similar to the unfortunate behaviors exhibited by members of any and all cliques.

We view the action from McDonald’s perspective starting with his early yearning to work at a major player on the Street.   If you think every aspect of the real estate bubble and bust has been examined and reported on, think again.   This hefty book is written from an insider’s perspective.   Credit is given to whomever it is due at both ends of the spectrum of good and evil.  

The reader can feel the suspense building as the story continues to develop.   This book became a true page-turner prior to its end, even though its conclusion had already been written.   Recommended.

This review was written by Joseph Arellano.   Reprinted courtesy of Sacramento Book Review.

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